Intelligent POCs

[CourtneyB]

Deliver business value by rapidly demonstrating technology impacts

What are you offering?	Customized, value oriented technology PoC
How do you charge for this?	Per-site PoC, verticalized approach: 10 site retail PoC w/ footfall analysis 5 site healthcare PoC w/ RF spectrum analysis 1 site manufacturing PoC, w/ MV heatmap analysis
What resources do you need to sell this?	Analytics/Business intelligence reporting Solution Sales training Pre-sales technical resources
Why is this valuable?	Allows for “value” oriented conversation immediately Differentiator Re-positions commodity tech discussion

Build PoCs that align to your customer's desired business outcomes

Meraki Dashboard enables a variety of new dynamic solutions for your customers. Start planting the seeds of value with your customers in the PoC phase.

	Healthcare Build a “healthcare proof of concept” that both configures and installs Meraki infrastructure, while also incorporating asset tracking of specific assets via bluetooth tagging Include as no-cost/low-cost differentiator Per-site “PoC + Asset tracking” pay structure
	Retail Use Meraki’s native CMX analytics to generate footfall and customer behavior reporting as part of a standard retail customer PoC. Include as no-cost/low-cost differentiator Per-site “PoC + Footfall Analysis” pay structure
	Get Creative! Break down your core value to customers and then dig into which aspects of Dashboard you can monetize and structure Intelligent POC services around!

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